LEGO Insiders Rewards: Earn, Redeem & Keep Points

Updated 7 November 2026 · Standard formula, shown below

LEGO Insiders is the free loyalty program where you earn points on LEGO purchases, redeem them for discounts and exclusive items, and keep your points active by staying engaged. You earn 6.5 points per $1 (or local equivalent) spent on most sets, plus bonus points for specific promotions, and you can redeem 100 points for a $5 discount or use them for exclusive rewards.

How to Earn LEGO Insiders Points

Earning points is straightforward, but the rate varies by product and promotion.

Standard sets: 6.5 points per $1 (or local equivalent) on most LEGO sets, including exclusive and hard-to-find items.
LEGO Insiders Weekend and double points events: Occasionally LEGO offers 2x or 3x points on all purchases, which can boost your earnings significantly.
Bonus point promotions: Specific sets, themes, or categories (e.g., Botanical Collection, Star Wars) may have extra points for a limited time.
Purchases at LEGO stores: In-store purchases earn the same base rate as online, but you must scan your Insiders card or provide your phone number at checkout.
LEGO.com purchases: Points are automatically added when you’re logged in and use your Insiders account.
Other earning methods: You can earn points by completing surveys, participating in LEGO Insiders polls, and using the LEGO Insiders app to scan sets you own (though this is not guaranteed for all sets).

Points are typically added to your account within 48 hours of purchase, but may take up to 7 days for some orders.

How to Redeem LEGO Insiders Points

Redeeming points is flexible—you can use them for discounts or exclusive items.

Discount on purchases: At checkout on LEGO.com or in-store, you can apply points in $5 increments (100 points = $5 off). You can use up to 500 points ($25 off) per order, but this limit can increase during special events.
Exclusive rewards: The LEGO Insiders Rewards Center offers limited-edition sets, minifigures, and merchandise that you can buy with points. These are often highly sought after and sell out quickly.
Gift cards: Some regions allow you to redeem points for LEGO gift cards, which can be used later or given as gifts.
Charity donation: You can donate points to selected charities through the Rewards Center, which is a nice way to use points you won’t spend.

To redeem, go to the Rewards Center on LEGO.com, choose the reward you want, and follow the instructions. For discounts, you’ll see the option to apply points at checkout.

How to Keep Your Points from Expiring

LEGO Insiders points expire after 18 months of inactivity. Inactivity means you haven’t earned or redeemed any points in that period. To keep points active:

Make a purchase at least once every 18 months (even a small set or a gift card purchase counts).
Redeem points for a discount or reward—this also resets the clock.
Participate in Insiders activities like surveys or polls that award points, which count as earning activity.

Check your account’s “Points Activity” page to see the expiration date for your points. LEGO will send email reminders before points expire, but don’t rely on that—set a calendar reminder.

Common Problems and Misconceptions

Many users are confused about how points work, so here are the most common issues.

Points not showing up: If you made a purchase but points aren’t in your account, wait 48 hours. If they still don’t appear, contact LEGO Customer Service with your order number.
Points expire even after purchase: Points expire 18 months after the last earning or redeeming activity, not 18 months after the points were earned. So if you earn points in January 2023 and don’t use them until March 2024, they’re still valid, but if you then do nothing until September 2025, they expire.
Can you use points on already discounted items? Yes, you can use points on sale items, but you cannot combine points with other promo codes (like a percentage-off code) on the same order.
Do points count on gift cards? No, purchasing a LEGO gift card does not earn points, but using a gift card to buy a set does earn points.
Points are not transferable: You cannot transfer points to another account, but you can redeem a gift card with points and give it to someone else.

Tips for Maximizing Your Points

To get the most value from LEGO Insiders, consider these strategies.

Wait for double points events if you’re not in a hurry—you can earn twice the points on big purchases.
Stack with sales: LEGO often runs sales during holidays. Use points on top of a sale price for extra savings.
Buy during Insiders Weekend (usually in October) when there are exclusive rewards and bonus points.
Scan your sets in the LEGO Insiders app to earn points for sets you already own (if the feature is available in your region). This is a free way to add points.
Use points for exclusive sets that may appreciate in value or are not available elsewhere—this can be more valuable than a $5 discount.

Frequently Asked Questions

How many points do I need for a $5 discount?

100 points equals $5 off. You can redeem in increments of 100 points, so 200 points = $10, 300 points = $15, and so on, up to the order limit.

Do LEGO Insiders points expire?

Yes, points expire after 18 months of no earning or redeeming activity. Any purchase, reward redemption, or point-earning activity resets the 18-month timer for all your points.

Can I use points on LEGO sets that are already on sale?

Yes, you can use points on sale items. However, you cannot combine points with a promo code that gives a percentage discount. You can use points and a sale price together.

How do I check my LEGO Insiders points balance?

Log in to your LEGO Insiders account on LEGO.com and go to the Rewards Center. Your points balance is shown at the top of the page. The mobile app also shows your balance on the home screen.

Can I get a refund on a purchase that earned points?

If you return an item, the points you earned on that purchase will be deducted from your account. If you used points on the order, the points will be refunded to your account when the return is processed.

Are LEGO Insiders points worth it?

For most LEGO fans, yes. The effective rebate is about 5% back in points (6.5 points per $1, with 100 points = $5, so 6.5 points = $0.325, which is 3.25% back). This is comparable to many credit card rewards, and you get exclusive access to sets and promotions.

Method: the standard formula for this calculation, rounded as each result states. See how the calculators work or report an error.